AMRIT OCEAN RESORT
SOCIAL MEDIA MANAGEMENT | CONTENT STRATEGY | CREATIVE DIRECTION
Amrit is an oceanfront wellness resort that blends Eastern traditions with Western luxury. Their goal was to create a feeling of calm, presence, and intention from the first brand interaction. My work supported this vision by creating social content that reflected the resort’s peaceful energy and holistic focus.
social
GROWTH & GRID
Growth Overview
From June 2024 to today, the account grew from 3,170 followers to 16,823 followers — an increase of 13,653 followers and more than 430% growth.
Giveaways became a powerful way to grab attention and grow Amrit’s audience. By incentivizing people to follow, engage, and share, the giveaway reel helped expand reach, attract new followers, and increase overall visibility for the resort.
BEFORE
TOP PERFORMER
A grid often acts as a brand’s first impression. For Amrit, each post is chosen with intention to not only showcase the resort, but to capture a feeling. The feed tells a story of what it looks like to be here and, more importantly, what it feels like to stay. The result is a curated, aspirational first touchpoint that reflects the resort’s luxury and wellness experience.
AFTER
content
Some of our strongest visuals for Amrit have come from monthly content shoots captured with our Sony camera. Alongside work from other photographers, these images have supported the brand’s social presence with fresh, on-brand content that highlights the resort’s luxury and wellness experience.
